Tag | online-retailer
Amazon Hooks College Students With A Free Year Of Amazon Prime
Amazon’s looking to hook ‘em while they’re young. The online retailer has launched a program for college students — appropriately called Amazon Students — that offers a free one-year subscription to its premium Amazon Prime service, which normally runs $79 a year. The program also promises exclusive deals and promotions. To join, you’ll need to have an .edu email address and be enrolled in at least one college course (this is US only). This is a smart move from Amazon. I’ve been a Prime subscriber for a year, and it’s uncanny how addictive “free” two-day shipping can become — you can bet a good number of the students signing up for the program are going to have a hard time going back to the 3-5 day standard shipping in a year. And even if they don’t upgrade to Prime in a year, students will probably feel some affinity to Amazon over its competitors. Note that even if you’re not a college student, Amazon offers a one month trial membership. Via Slickdeals CrunchBase Information Amazon Information provided by CrunchBase
Read more from the original source:
Amazon Hooks College Students With A Free Year Of Amazon Prime
My-Wardrobe Secures $9 million Series A Lead By Balderton Capital
E-commerce continues to provide a rich seam of businesses for European tech investors and this is represented today by a series A funding in an online retailer of ‘affordable’ designer fashion. My-wardrobe.com today announces a $9 million Series A investment round led by Balderton Capital, the first institutional investor in the company, supported by existing angel investors. Dharmash Mistry, partner at Balderton Capital, will join the board joining existing members: Nick Wheeler, CEO of Charles Tyrwhitt; Carol Duncumb, former Intimas CEO; Jean-Marc Bouhelier, executive chairman of my-wardrobe.com; and founder and CEO Sarah Curran (pictured).
Originally posted here:
My-Wardrobe Secures $9 million Series A Lead By Balderton Capital
LVMH Buys E-commerce Site Sack’s To Expand Sephora Into Brazil
Luxury products giant LVMH (Moët Hennessy Louis Vuitton) has reached an agreement to acquire a 70%, controlling stake in Sack’s , a Brazilian online retailer of fragrances, cosmetics and toiletries. The terms of the acquisition were not disclosed. With the acquisition, LVMH aims to expand its Sephora subsidiary into the Brazilian perfumes and cosmetics market, reportedly one of the largest and fastest-growing beauty markets worldwide. Initially online only, but also in physical stores over time, according to the press release . Founded in 2000, Sack’s carries over 270 brands, which it is able to sell to a client base that spans more than 830,000 customers. Sack’s is one of the top-three most frequently accessed pure-play e-commerce sites in Brazil, with 4 million unique visitors each month. Carlos André Montenegro, co-founder and CEO of Sack’s, and his partners, Albatroz Participações and Marcelo Franco, will continue to hold a 30% stake in Sack’s. The current management team, led by Mr. Montenegro, will remain in place and Sack’s will continue to be based in Rio de Janeiro. CrunchBase Information Sephora USA Information provided by CrunchBase
Continued here:
LVMH Buys E-commerce Site Sack’s To Expand Sephora Into Brazil
54% Of Women More Likely To Date Men With iPhones, Says iPhone Retailer
Straight from the bullshit department: a recent survey of 1500 women has found that men who own an iPhone are more attractive than those who do not. Women were particularly repulsed by men who own a Palm Pre , the study also found. Ok, I made that second part up, but then again the first part was completely made up, too. According to the survey, which was held by Phones 4u, an online retailer of iPhones (and other phones) and thus utterly neutral any way you look at it, 54% of women stated that they would be more likely to date a man if he owns an iPhone. Which model, remains unclear. One respondent, the company says, even suggested “if he has an iPhone then he’s obviously intelligent and well-off.” 37% of those quizzed said that owning an iPhone makes a man seem more reliable, to which nearly all went on to say that a second date would be likely. I have an iPhone 3GS , so clearly, I can verify roughly 98% of all positive claims about men who own an iPhone. (Also, sorry ladies, but I’m happily married). But let’s not let the statistics get in the way of a good story, and juicy quotes: “There’s just something about a man who’s good with computers that makes him more trustworthy,” said Lucy, a 23-year-old primary school teacher from London. “If he’s got the cash for an iPhone then he must be very good at his job, too.” Hear that, Michael Arrington? (Image via Hottrix , makers of iBeer, and headline blatantly stolen from @StuartDredge ) CrunchBase Information iPhone 3GS Information provided by CrunchBase
Read more from the original source:
54% Of Women More Likely To Date Men With iPhones, Says iPhone Retailer
Amazon Goes Pro With Bit.Ly
Amazon has launched it’s own shortened URL, amzn.to, powered by bit.ly’s new Pro service. Twitter’s default (for now) URL shortener has 6,000 corporate clients, including Amazon. The online retailer joins other corporations like nyti.ms (NYTimes), huff.to (Huffington Post), on.cnn.com (CNN) and yes, tcrn.ch (Techcrunch). Last year, the company rolled out it’s own truncated URL (internally created): amzn.com/ (followed by a product code or a category). While that extension still works, Amazon has emphasized bit.ly’s urls on its Twitter pages, and now its custom amzn.to. Every Amazon link and every product in the online marketplace can now be shortened to an amzn.to url. For example, Kindle’s url goes from this mess: http://www.amazon.com/Kindle-Wireless-Reading-Display-Generation/dp/B0015T963C/ref=amb_link_352822542_3?pf_rd_m=ATVPDKIKX0DER&pf_rd_s=center-1&pf_rd_r=1M1FK26JH3WD8N4FJX4K&pf_rd_t=101&pf_rd_p=1260157962&pf_rd_i=507846 To a more elegant: http://amzn.to/c6f1m5 With hundreds of Amazon links floating through Twitter on a given day, “Amzn.to” becomes a powerful branding tool for the company. On Tuesday, bit.ly revealed phenomenal stats (3.4 billion shortened links in March) and new features on its Pro Service (its platform for corporate clients). Under bitly.Pro, businesses the entry-level (includes custom domain) will continue to be free but customers can opt for the enterprise product, a $995 a month service that includes a dashboard with traffic data, automatic shortener for all links from a client’s site and a real-time feed of click data. CrunchBase Information Amazon Information provided by CrunchBase CrunchBase Information bit.ly Information provided by CrunchBase
Read the original here:
Amazon Goes Pro With Bit.Ly
